# Blue Ocean Strategy

GH₵ 75 · Madina

The Blue Ocean Strategy argues that consumers don't have to choose between value and affordability. If a company can identify what consumers currently value and then rethink how to provide that value, differentiation and low cost can both be achieved.

## Details

- Type: Books
- Age Level: Adult

Category: Sports & Outdoors / Books & Games

Seller: [WalkingBooks](https://trueseller.app/sellers/walkingbooks-258ee503b00a8c85a24a7668)

[Listing](https://trueseller.app/marketplace/sports-outdoors/books-games/blue-ocean-strategy-54048f935c414dc180a1ce03)